Media literacy training helps consumers of all ages make reasoned, reflective decisions of all kinds in a society where media frequently supply our sources of information. Media literacy instruction helps us understand how media can affect us emotionally, how they can color our perceptions, and how they can shape our choices. Based on our years of experience in the field, many children don‘t believe that the media influence them at all. Yet research shows that media are a primary socializing agent in society. The Horizon report discusses the potential of new and emerging technologies to transform K-12 education.